Tuesday, January 22, 2019
You are here:

GSD&M Takes Us To "GuacWorld" In Avocados From Mexico's Super Bowl Spot

By

Robert Goldrich
Monday, Feb. 5, 2018

1800 views

Log in or register now!

Airing during the second quarter of the Super Bowl, Avocados From Mexico’s “GuacWorld” unites a chosen few in a perfect world full of everything they’ve ever wanted in an idyllic paradise. But, it doesn’t take much for this ideal society to start unraveling once its celebrated leader is met with a world-defining question: “where are the chips?!”

Turns out the chips are outside the cordoned off world, triggering havoc in utopia. 

David Shane and Michael Clancy directed via O Positive for agency GSD&M, Austin, Texas.

Credits

Client Avocados From Mexico Agency GSD&M, Austin, Texas Jay Russell, chief creative officer; Tom Hamling ,Tim Eger, group creative directors; Barrett Michael, Leigh Browne, associate creative directors/copy; Greg Wyatt, Jon Williamson, associate creative directors/art directors; Jack Epsteen, director of production. Production O Positive David Shane, Michael Clancy, directors; Marc Laliberte-Else, DP; Ralph Laucella, Marc Grill, exec producers; Ken Licata, producer. Editorial Arcade Edit Nick Rondeau, editor; Dean Miyahira, assistant editor; Damian Stevens, managing partner; Crissy DeSimone, exec producer; Kirsten Thon-Webb, head of production; Alexa Atkin, producer. Online/VFX Timber Jonah Hall, creative director/partner/VFX set supervisor; Kevin Lau, creative director/partner; Sabrina Elizondo, exec producer; Brian Shneider, Flame artist; Brandon Harden, Brack Hightchew, Erik Rojas, Flame assist; Kevin Lau, Jon Lorenz, Zach Carnes, James Kim, design; Jeff Willette, Jon Lorenz, Brandon Lester, Erik Zimmermann, CG; Michael Loney, Mark Robben, Cris Kong, Daniel Svaboe, Nuke artists; Miles Kinghorn, colorist; Jillian Lynes, James Reid, producers; Michelle Cashllo, production coordinator. Music/Sound Design Robot Repair Kael Alden, music; Doug Darnell, sound design. Audio Post Eleven Jeff Payne, mixer; Jordan Meltzer, Andrew Smith assistant mixers; Melissa Elston, exec producer; Maddee Bonniot, producer.

Genre: 
Category of ScreenWork: 

560x349

<iframe width="560" height="349" src="https://www.shootonline.com/embed/75065/560x349" frameborder="0" allowfullscreen></iframe>
 

640x390

<iframe width="640" height="390" src="https://www.shootonline.com/embed/75065/640x390" frameborder="0" allowfullscreen></iframe>
 

853x510

<iframe width="853" height="510" src="https://www.shootonline.com/embed/75065/853x510" frameborder="0" allowfullscreen></iframe>
 

1280x750

<iframe width="1280" height="750" src="https://www.shootonline.com/embed/75065/1280x750" frameborder="0" allowfullscreen></iframe>
Log in or register now!
Log in or register now!

Recent SHOOT News Stories

Tuesday, Jan. 22, 2019

Tool of North America has added live-action directors Rudi Schwab and...

Tuesday, Jan. 22, 2019

Three independent agency groups--Unlimited Group (U.K.), Serviceplan Group...

Tuesday, Jan. 22, 2019

The rollercoaster of the 2019 awards season continued Tuesday with a batch...

Tuesday, Jan. 22, 2019

Oscar voters on Tuesday showered Alfonso Cuaron's "Roma" and Yorgos...

Monday, Jan. 21, 2019

For documentary filmmakers, there's no place like the Sundance Film...

Sunday, Jan. 20, 2019

M. Night Shyamalan scored his fifth No. 1 movie as the director's "Glass...

Recent SPW Releases

Tuesday, Jan. 22, 2019

Renowned throughout the entertainment industry for “Empowering Independent...

Tuesday, Jan. 22, 2019

French advertising agencies captured two of six Best of Show (Grand Prix)...

Tuesday, Jan. 22, 2019

Audio Story-Tellers Temp Love have provided the original music and audio...

Sunday, Jan. 20, 2019

Tonight the Producers Guild of America (PGA) announced this year’s winning...

Friday, Jan. 18, 2019

Today, the Visual Effects Society (VES), the industry’s professional...

Friday, Jan. 18, 2019

JAMM Bridges the Worlds of Gaming & Film with Cinematic PLAYERUNKNOWN’...

MySHOOT Profiles

MySHOOT Company Profiles

Top