Monday, February 18, 2019
You are here:

"Opportunity" Knocks For FedEx As Delivered By BBDO NY, Director Noam Murro

By

Robert Goldrich
Thursday, Sep. 6, 2018

2613 views

Log in or register now!

BBDO NY’s new corporate brand campaign for FedEx captures the emotional side of package delivery. Four films directed by Noam Murro of Biscuit Filmworks bring to life the possibilities that FedEx delivers, from the comfort of home to family memories and much much more.  And while FedEx has always been focused on connecting people and possibilities, this new work showcases stories of FedEx going beyond the box to do just that.

Included in this package of ads is “Opportunity” in which we see a baked goods business score it’s one millionth order, and then go back in time to see how this success story evolved, starting with the seemingly uneventful FedEx delivery of a professional electric mixer for baking. At the time, the recipients, our married entrepreneurs to be, note that they don’t even bake.

Credits

Client FedEx Agency BBDO New York David Lubars, chief creative officer, worldwide, Greg Hahn, chief creative officer, NY; Tom Godici, Greg Ketchum, executive creative directors; Banks Noel, Greg Gerstner, creative directors; Andrew Wardrep, Matt Fiedler, Gavin Breyer, Karen D’souza, associate creative directors; Alex Gianni, executive producer; Ted Mcenaney, sr. producer; Rani Vaz, head of music production. Production Biscuit Filmworks Noam Murro, director; Shawn Lacy, partner/managing director; Jeff McDougall, exec producer; Rachel Glaub, Mercedes Allen-Sarria, heads of production; Jay Veal, unit production manager; Simon Duggan, DP; Brock Houghton, production designer. Editorial Work Peter Brandt, editor; Chris Delarenal, producer; Mike Horan, Trevor Myers, assistant editors. Color Freefolk Paul Harrison, telecine artist; Celia Williams, producer. Conform/Finish Blacksmith Daniel Morris, conform artist; Charlotte Arnold, exec producer; Alexa Mauro, producer. Audio Post Sound Lounge Tom Jucarone, engineer.

Genre: 
Category of ScreenWork: 

560x349

<iframe width="560" height="349" src="https://www.shootonline.com/embed/77640/560x349" frameborder="0" allowfullscreen></iframe>
 

640x390

<iframe width="640" height="390" src="https://www.shootonline.com/embed/77640/640x390" frameborder="0" allowfullscreen></iframe>
 

853x510

<iframe width="853" height="510" src="https://www.shootonline.com/embed/77640/853x510" frameborder="0" allowfullscreen></iframe>
 

1280x750

<iframe width="1280" height="750" src="https://www.shootonline.com/embed/77640/1280x750" frameborder="0" allowfullscreen></iframe>
Log in or register now!
Log in or register now!

Recent SHOOT News Stories

Monday, Feb. 18, 2019

Bohemian Rhapsody and Spider-Man: Into the Spider-Verse each won two...

Sunday, Feb. 17, 2019

Eighth Grade (A24) and Can You Ever Forgive Me? (Fox Searchlight) won the...

Sunday, Feb. 17, 2019

The sci-fi fantasy "Alita: Battle Angel" topped the charts and beat out a...

Sunday, Feb. 17, 2019

Bohemian Rhapsody won the top prize for sound mixing, taking the live-...

Sunday, Feb. 17, 2019

A Star is Born, Vice, Crazy Rich Asians and Mary Queen of Scots were the...

Saturday, Feb. 16, 2019

Israeli director Nadav Lapid's "Synonyms," a movie about a young Israeli...

Recent SPW Releases

Thursday, Feb. 14, 2019

The Hollywood Section of SMPTE®, the organization whose standards work has...

Thursday, Feb. 14, 2019

Los Angeles-based production company Yard Dog, led by partners/executive...

Thursday, Feb. 14, 2019

FINCH, Sydney, Australia, was awarded Best of Show for “The Eleven O’Clock...

Thursday, Feb. 14, 2019

Sigma Corporation of America , a leading still photo and cinema lens,...

Thursday, Feb. 14, 2019

Killer Tracks, a Universal Publishing Production Music company, has...

Wednesday, Feb. 13, 2019

The nominees for the 50th NAACP Image Awards were exclusively announced...

MySHOOT Profiles

Andy Richter
Director, Producer
Daniel Azarian Photo
Director, Editor
Erik Anderson
Director

Director

MySHOOT Company Profiles

Top