Thursday, Jun. 23, 2016
Teaming with Honolulu agency MVNP and Los Angeles-based production company Accomplice Media, First Hawaiian Bank has launched an ambitious branding campaign centering on people coping with life’s milestones.
First Hawaiian Bank Teams with MVNP and Accomplice Media For "Milestone" Campaign
Eight spots use humor emotional storytelling to elevate the bank’s brand imaging.
ScreenWork Credits: 

Client: First Hawaiian Bank
Christopher Dods, Executive Vice President, Marketing and Communications Division; Susan Soken, Vice President, Marketing and Communications Division.
Agency:  MVNP
Vince Soliven, Executive Creative Director; Jo Archibald, Senior Copywriter; Juju Ranches, Senior Art Director; Jenni Katinszky, Executive Broadcast Producer; Debbie Tada, Account Services Director; June Kaneshiro, Account Supervisor; Charlie Pedrina, Senior Graphic Designer; Louis Scheer, Junior Graphic Designer; Lori Kimura, Media Director; Elaine Kami, Associate Media Director.
Production: Accomplice Media
Stephen Pearson Director; Mel Gragido, Executive Producer; Benn Martenson, Director of Photography.
Post: Montaj 9
Music:  emoto music
Audio: Audio Bytes

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