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    Ad Council elects new members to its board of directors

    By SHOOTUpdated:No Comments1939 Views
    NEW YORK --

    The Ad Council, the non-profit organization dedicated to using communications to drive social change, elected new members to its board of directors at its fall meeting held virtually yesterday. Hayley Romer, chief revenue officer and publisher of The Atlantic, has been named secretary of the board, succeeding Laura Corb, sr. partner, McKinsey & Company. The Ad Council Board is chaired by David Fischer, chief revenue officer, Facebook. Vice chairs include Linda Yaccarino, chairman, advertising sales and client partnerships, NBCUniversal, Jacki Kelley, CEO, Dentsu International, and Diego Scotti, chief marketing officer at Verizon.

    The Ad Council’s board of directors is comprised of a prestigious group of senior marketing and media executives who provide expertise, insights and financial support to ensure the Ad Council’s social good communication campaigns are effective and impactful. Most recently, the Ad Council board of directors led the media, marketing, advertising and entertainment industry’s response to the COVID-19 crisis with unprecedented communications efforts.

    New members of the Ad Council Board of Directors include:

    • David Cohen, CEO, Interactive Advertising Bureau (IAB)
    • Seth Dallaire, chief revenue officer, Instacart
    • Leslie Gillin, CMO, JPMorgan Chase
    • Michael Guth, SVP and CMO, Spectrum Reach, the advertising sales business of Charter Communications
    • Elizabeth Herbst-Brady, VP, head of North American sales & global client solutions, Verizon Media
    • Lee Hurley, CMO, Northwestern Mutual
    • Sean Lyons, global CEO, R/GA
    • Scott Kelliher, head of brand advertising & partnerships, eBay Ads
    • Matt Kohan, VP, marketing culture & capabilities, Anheuser-Busch
    • Suzanne Kounkel, CMO, Deloitte
    • Barri Rafferty, EVP, head of communications, Wells Fargo
    • Elizabeth Rutledge, CMO, American Express
    • Cara Sabin, CEO, Sundial Brands, Unilever
    • Melissa Selcher, chief marketing and communications officer, LinkedIn
    • Raj Singhal, COO, Huge
    • Tim Sims, chief revenue officer, The Trade Desk
    • Marisa Thalberg, EVP, chief brand and marketing officer, Lowe’s
    • Alicia Tillman, global CMO, SAP
    • Sebastian Tomich, global head of advertising, marketing solutions, New York Times
    • Mark Zagorski, CEO, DoubleVerify

    “The critical social change needed today requires cross-industry collaboration, leadership and commitment,” said Lisa Sherman, president and CEO of the Ad Council. “Our board of directors epitomizes the best and brightest across the marketing and media communities who share an unyielding commitment to improving the world. I’m so excited to welcome our newest members and leverage their innovation and passion as we address the most important social issues facing our country.”

    The Ad Council also added two new members to its Leadership Council, which consists of executives across media, tech, marketing and advertising who identify ways their companies can support Ad Council campaigns and the country’s most critical social issues. 

    New members of the Ad Council Leadership Council:
     

    • Paula Davis, chief communications officer, Colgate-Palmolive Company
    • Samantha Roth, VP communications, National Football League
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    Tags:The Ad Council



    Google offers ad-tech changes in EU antitrust case but a breakup is not one of them

    Friday, November 14, 2025
    This is the Google logo on a building in New York, Oct. 27, 2025. (AP Photo/Gene J. Puskar, File)

    Google has offered to make major changes to its business practices to resolve a European Union antitrust case targeting its ad-tech business, but they don't include breaking up the company.

    The compliance plan Google submitted to the European Commission — the 27-nation bloc's top antitrust enforcer — includes "immediate product changes" to end specific practices, the company said in a blog post.

    "Our proposal fully addresses the EC's decision without a disruptive break-up that would harm the thousands of European publishers and advertisers who use Google tools to grow their business," the company said Friday.

    Google also said it's appealing the commission's decision to slap the company with a 2.95 billion euro ($3.4 billion) fine in September for breaching the bloc's competition rules by favoring its own digital advertising services. It accused Google of abusing its dominance by favoring its own online display advertising technology services to the detriment of competitors, online advertisers and publishers.

    As part of the punishment, Google was also required to come up with proposals to end what the Commission called "self-preferencing practices" and stop "conflicts of interest."

    The Commission said it would force Google to sell off parts of its business if it wasn't satisfied with the company's proposed remedies.

    Google's changes include giving publishers more pricing options on its ad management platform. To address conflicts of interest, the company is modifying its ad tools to give publishers and advertisers more choice and flexibility.

    "We will now analyse Google's proposed measures to assess whether they effectively bring the self-preferencing practices to an end and address the situation of inherent... Read More

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