Bicoastal production company Greenpoint Pictures has added Bethany MacMillan as executive producer of new business. Before joining Greenpoint Pictures, MacMillan–who’s known for nurturing young directors and finding them the right creative opportunities–worked across many disciplines at companies like MJZ, Human, HSI, Barrie Isaacson Mgmt, Über Content, Identity, and Free Agents…..
MakeMake has promoted Dre Krichevsky to VP, new business and relationships. Joining the MakeMake family with Rock Paper Scissors nearly 10 years ago, Krichevsky has worked her way up the company ladder from sr. producer to head of production, then to executive producer and now in her new role. As VP, new business and relationships, Krichevsky is now operating from a place of growth rather than development. She will work across all of MakeMake’s creative disciplines and its complete roster of 200+ creatives, ensuring strong client relationships while driving new business and partnerships with brands, production companies, agencies, and creative partners. Krichevsky’s promotion marks MakeMake’s first major outward-facing position under the studio’s inspired reorganization. Her prior work with MakeMake includes serving as an integral part of award-winning teams that created high-level campaigns for brands such as Nike, Apple, Coca-Cola, Meta, Amazon, Toyota, Lexus, and the NFL. In her new role, Krichevsky will focus on increasing awareness of MakeMake while cultivating creative partnerships and identifying new talent to support the studio’s continued evolution. She will work closely with MakeMake’s new national representation, Free Agents, the indie firm founded by managing partner Patricia Claire….
