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    Home » MakeMake names Ananda Reavis executive head of studio production

    MakeMake names Ananda Reavis executive head of studio production

    By SHOOTWednesday, May 28, 2025No Comments257 Views
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    Ananda Reavis
    LOS ANGELES --

    MakeMake has appointed Ananda Reavis as its first executive head of studio production. In this leadership role, Reavis will work with all executive producers and management and oversee shared productions across Rock Paper Scissors, A52, Primary, Elastic, JAX, Indestructible, and MakeMake Entertainment. She will guide projects from inception to delivery with an emphasis on creative excellence and cross-company collaboration.

    This role marks an important next chapter for MakeMake as the studio brings together seven distinct creative companies under one roof. Reavis will help shape how these teams work together, with a focus on refining internal systems, evolving production processes, and supporting the studio-wide culture that values experimentation and craft.

    With a deep background in commercial and creative production, Reavis brings nearly two decades of experience across nearly every production role–from executive assistant to senior executive producer. Her career began at Riot Pictures and continued through tenures at Brickyard VFX, Method, and Company 3, where she produced acclaimed work for Toyota, Cadillac, Dodge, Google, ESPN, Sony, Stella Artois, Dunkin’, Amazon, Adidas, and more.

    “My goal is to foster a collaborative, high-performing environment where producers feel empowered in their decision-making and supported in their professional growth,” remarked Reavis on her new role. “What really stood out to me about MakeMake was the people–so many have been here for years, which says a lot about the culture. The more I learned about the company, the more impressed I was by the caliber of the work and the thoughtfulness behind it. There’s real intention here, and a deep respect for the creative process. I’m excited to be part of a team that’s pushing boundaries and doing such inspiring work.”

    Angus Wall, founder and CEO of MakeMake, added, ”If you’re building the studio of the future, you need people that don’t fit neatly into a box. Ananda is a systems thinker with a creative soul–exactly the kind of person we need right now at MakeMake. She’s helping design a production ecosystem that mirrors the scale of our creative ambition. With Ananda, we’re building a studio where structure feeds spontaneity and the conditions are perfect for invention, collaboration, and re-enchantment.”

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    Tags:a52Ananda ReavisMakeMakePrimaryRock Paper Scissors



    Google offers ad-tech changes in EU antitrust case but a breakup is not one of them

    Friday, November 14, 2025
    This is the Google logo on a building in New York, Oct. 27, 2025. (AP Photo/Gene J. Puskar, File)

    Google has offered to make major changes to its business practices to resolve a European Union antitrust case targeting its ad-tech business, but they don't include breaking up the company.

    The compliance plan Google submitted to the European Commission — the 27-nation bloc's top antitrust enforcer — includes "immediate product changes" to end specific practices, the company said in a blog post.

    "Our proposal fully addresses the EC's decision without a disruptive break-up that would harm the thousands of European publishers and advertisers who use Google tools to grow their business," the company said Friday.

    Google also said it's appealing the commission's decision to slap the company with a 2.95 billion euro ($3.4 billion) fine in September for breaching the bloc's competition rules by favoring its own digital advertising services. It accused Google of abusing its dominance by favoring its own online display advertising technology services to the detriment of competitors, online advertisers and publishers.

    As part of the punishment, Google was also required to come up with proposals to end what the Commission called "self-preferencing practices" and stop "conflicts of interest."

    The Commission said it would force Google to sell off parts of its business if it wasn't satisfied with the company's proposed remedies.

    Google's changes include giving publishers more pricing options on its ad management platform. To address conflicts of interest, the company is modifying its ad tools to give publishers and advertisers more choice and flexibility.

    "We will now analyse Google's proposed measures to assess whether they effectively bring the self-preferencing practices to an end and address the situation of inherent... Read More

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