Features
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Friday, Feb. 12, 2010
Music Notes: A Chart-Topping Trend--Create Your Own Rock Star; W+K Intros Group of Death
SHOOT's Music & Sound Spot Tracks Chart topper this quarter is ESPN's tongue-in-cheek " Group of Death: The Rockumentary " from Wieden+Kennedy , New York. It continues a mini-trend of ad agencies creating not only inspired work but also the rock stars themselves who headline that work. Consider...
Friday, Dec. 11, 2009
Prelude To 50th Anniversary Series: Part I - Then, Now and Looking Ahead Through The Eyes of Luminaries
Next December marks SHOOT's 50th year of publication and in this year-end issue we begin a series of features that will run through 2010 in which noted industry executives and artists reflect on the changes they've seen over the decades, as well as the essential dynamics that have endured. These...
Friday, Dec. 11, 2009
Visual Effects & Animation: SHOOT Top Ten Chart
Have a look-see at the quarter's leading VFX and Animation spots, which showcase a wide range of genres, looks and approaches. SHOOT Top 10 Visual Effects & Animation Chart Title Visual Effects/Animation Agency Production 1 Weetabix's "Steeplechase" (video below) The Mill, London James Sindle,...
Friday, Dec. 11, 2009
Creative Marketer of the Year 2009: California Milk Processor Board--Thinking Outside The Carton
There's a word in the California Milk Processor Board (CMPB) moniker that could in a very real sense be regarded as superfluous: "California." Indeed this client goes well beyond the geography of a single state. The CMPB has truly been global in its reach and scope due to an advertising and...
Friday, Oct. 23, 2009
First Time's The Charm
This month Zombieland opened to widespread acclaim as critics and audiences saw beyond the movie's title, recognizing that the flesh-eating creatures and their exploits served ultimately as a backdrop for a character-driven, post-apocalyptic action comedy/buddy picture starring Woody Harrelson and...
Friday, Oct. 23, 2009
Music & Sound: On The Same Wavelength
In our continuing series looking into the backstories of leading entries in SHOOT's quarterly Top Ten Tracks Chart, composers and sound designers have frequently referred to their working relationships with and/or contributions from directors as integral to the success of a project. That is evident...
Friday, Oct. 23, 2009
Music and Sound: From A Rock Opera To An Orchestral Score Uniting The World
While both are wild rides, the top two entries on SHOOT's Fall Tracks Chart take us on distinctly different journeys. Finishing first on our Chart is "Battle for Milkquarious," a tongue-in-cheek online rock opera for the California Milk Processor Board out of Goodby, Silverstein & Partners ,...
Friday, Oct. 23, 2009
Music & Sound: Fall Top Ten Spot Tracks
View the spots and learn more about the companies and people behind the great range of music, sound design and audio post represented in the selections for this Fall's SHOOT Top 10 Spot Tracks Chart. SHOOT Top 10 Fall 2009 Spot Tracks Chart Title Music/Sound Audio Post Agency Production 1...
Friday, Sep. 25, 2009
Producing A Revised Script
New business models, a wider array of projects--some of which are still being defined--underscore the ever evolving roles of agency heads of production, executive producers and for that matter, producers. SHOOT sought out a number of agency artisans to get their takes on how their job descriptions...
Friday, Sep. 25, 2009
INTERNATIONAL PRODUCTION SERVICES: International Production Services Shops Assess, Pinpoint Hot Locations For Ad Fare
The economy has become global and so too has the film industry and its economics. Lensing locations are being sought out worldwide for creative and financial reasons. Many would cite a key turning point as being the Screen Actors Guild (SAG) strike against the U.S. advertising industry in 2000...