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Burger King has launched “It’s Only Natural,” a montage of videos–including this one–taken on smartphones that show babies and toddlers reacting to their parents enjoying the Whopper burger. Created by the boutique creative network INGO The Agency (Hamburg, Stockholm and Zurich), the campaign is inspired by the fact that kids want what their parents have.

Things are not what they seem in season two of hit Netflix series Wednesday, as star Jenna Ortega’s Wednesday Addams character encounters new foes and woes in the Gothic halls of Nevermore Academy. Leveraging that sense of dark mystery and intrigue, creative agency GIGIL transformed one of the main character’s frightful experiences–crying black tears–into an

OpenAI launched ChatGPT’s first large-scale brand campaign, designed to showcase how people are using ChatGPT in everyday ways to learn, create, and grow. In this :30–one of three spots in a package directed by Miles Jay of production house SMUGGLER for agency Isle of Any–a young man looking to build arm strength wants to be

Axis Communications has teamed with Forsman & Bodenfors, the Gothenburg, Sweden-based ad agency, to create what’s billed as the world’s first object detection orchestra. Together, they turned video surveillance cameras, powered by AI, into fully playable instruments, showcasing the creative potential of surveillance technology like never before. The experiment reimagines Richard Strauss’s “Also Sprach Zarathustra”–best

Six Flags Entertainment Corp wants to own Halloween as the scary destination that delivers the most screams. Last year, Six Flags debuted a long-form ad (“Tick.Tick.Tick.”) starring a clown who terrorized a group of housemates before luring them to Six Flags with Gold Passes. The rallying cry: “Don’t Keep Fear Waiting.” This year, Six Flags

Ford’s commercial vehicles division, Ford Pro, and Wieden+Kennedy London have rolled out “More Power. Just in Case.” The campaign launches Europe’s first hybrid pickup, the Ford Ranger Plug-in Hybrid. The Ford Ranger has been the best-selling pick-up vehicle across Europe for nine consecutive years since 2015, and now continues to trailblaze with the launch of

The brand platform “Imagine That” for Comcast’s Xfinity kicks off nationwide with this two-minute short film that leverages the rich IP of Comcast NBCUniversal with Dr. Frankenstein and his iconic monster, Frankenstein, or “Frank,” putting a fresh take on the classic story. This time, they’re stepping into a world powered by Xfinity, where the smartest

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