Features
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Friday, Sep. 26, 2008
DTV Transition: Flipping The Switch: Part II
In our Aug. 15-Sept 11 issue, SHOOT canvassed production, post and VFX professionals about the pending transition to digital television (DTV), including HD. We also reported in that edition on the Association of National Advertisers' (ANA) white paper titled "The Digital TV Transition: Production...
Friday, Sep. 26, 2008
DTV Transition: Flipping The Switch--Heads Of Industry Trade Associations Provide Feedback
Just as SHOOT sought out members of the technology community for their takes on the transition to digital TV and its implications, so too were heads of leading trade associations invited to provide feedback. The two-pronged question posed to them read: What advice would you offer to post facilities...
Friday, Sep. 26, 2008
Arnold, Dir. Seftel Ask For A Year Of Your Time
In PSAs created by Arnold Worldwide , Boston, directed by Joshua Seftel of Redtree Productions , Boston, and broadcast by Comcast, viewers will get the chance to see the good being done by the young volunteers of City Year who dedicate a year to community and country as tutors, mentors and role...
Friday, Sep. 26, 2008
Hawaii Production Report: A Look At The Islands, Industry Incentives And Infrastructure
As if paradise needs extra incentives in order for filmmakers to visit--well, actually today's economic realities dictate that it does even when that paradise is as naturally enticing as Hawaii. And indeed Hawaii has been responsive to an ultra competitive marketplace in which assorted states and...
Friday, Sep. 26, 2008
Pushing The Envelope, Please
"The envelope, please." During the Creative Arts Emmy Awards ceremony held earlier this month at the Nokia Theatre in Los Angeles, there was the obligatory hush over the capacity audience for a brief moment until the presenter read out that this year's primetime commercial Emmy was going to Bud...
Friday, Sep. 12, 2008
Midwest Production & Post: Building Role Models
This past April during the Association of Film Commissioners International (AFCI) Locations Trade Show, the State of Michigan generated arguably the event's biggest buzz by significantly upping the ante on its filming incentives program. The measure became among the most, if not the most generous...
Friday, Sep. 12, 2008
Post & Visual Effects Talent: A Tip Of The Cap(s)
While the business prospects for a millinery have long been dormant, figuratively speaking such a shop has gained marketplace relevance today in that a growing number of industry artisans find themselves donning multiple hats as they contribute to projects in varied capacities. Or in some cases...
Friday, Sep. 12, 2008
Moving Experiences In The Ad Biz
For a noted creative director who just returned to the agency world, necessitating that he and his family relocate from Los Angeles to D.C., the allure of his new roost was shaped by what he did during his hiatus from the industry. For another, it was the chance to build something from the ground...
Friday, Sep. 12, 2008
Wagner Scores A Dramatic Win At L.A. Shortsfest
The festival short circuit has been an electrifying live wire for Honolulu-based director Brett Wagner whose 21-minute film Chief continues to score accolades. The year kicked off with Chief becoming the first Hawaii-made short to premiere at the Sundance Film Festival in Park City, Utah. And the...
Friday, Aug. 15, 2008
Flipping The Switch--What's In Store?
As reported in this week's HD Essentials column, broadcasters and advertisers have formed a coalition to help prepare the advertising community for the Feb. 17, 2009 transition to digital television (DTV). The coalition--which consists of the American Association of Advertising Agencies (AAAA), the...