Features
Displaying 1171 - 1180 of 1499
Friday, Jan. 30, 2009
On The Lookout
Is the glass half full or half empty? Is economic adversity an opportunity rather than a roadblock? Does the audacity of hope apply to the advertising and marketing sectors? Are we on the long and winding road to an economic recovery or approaching the precipice of a depression? While assorted...
Friday, Jan. 30, 2009
Editing & Post: The Long And Short Of It For Editors Angus Wall And Kirk Baxter Of Rock Paper Scissors
While David Fincher made Directors Guild of America ( DGA ) Awards history by recently garnering nominations in both the feature and commercial categories in the same year, there were a couple of editors reveling in that accomplishment in that they had a hand in the short and long of that Guild-...
Friday, Jan. 30, 2009
Editing and Post: A Natural Time For Sundance As Commercial Editors Diversify Into Long Form
While White Lightnin' , which premiered at this month's Sundance Film Festival in Park City, Utah, marked the feature directorial debut of noted spot helmer Dominic Murphy of bicoastal/international Partizan , the dramatic film enjoyed the benefit of an artisan with feature and commercial...
Friday, Jan. 30, 2009
Midwest Series: Setting The Table For 2009
The lesson learned in the Midwest is that the "I"'s have it, the "I"'s being incentives and infrastructure. Without one or the other in today's competitive marketplace and economy, business prospects falter. Consider California which has production infrastructure of historic proportions--both...
Friday, Dec. 19, 2008
Just Call It "Feature Filmworkers Club" As Movie Nothing Like the Holidays Debuts
Nothing Like the Holidays, an Overture Films release which debuted in theaters last week, is a sensitive, multidimensional story of Latino family life in Chicago's Humboldt Park neighborhood. Directed by Alfred De Villa, the movie has a cast that includes John Leguizamo, Freddy Rodriguez, Debra...
Friday, Dec. 19, 2008
2008 In Perspective: Time For Concern
Official confirmation of the painfully obvious--that the United States is in a seriously deep recession--came last month from the National Bureau of Economic Research . It's a recession that this board of experts said, now with the benefit of 20/20 hindsight, began back in Dec. 2007. So indeed in...
Friday, Dec. 19, 2008
Hot Locations: Increased Incentives And A Community Outreach PSA Campaign
While Illinois' political culture is taking it on the chin with federal corruption charges levied last week against Gov. Rod Blagojevich (D-Ill.), the state nonetheless has its share of progressive reform as reflected in the legislature's recent passage of a new filming incentives measure (see...
Friday, Dec. 5, 2008
CART High School Got Cash For GOT MILK?
For six weeks, the marketing and advertising students from Center for Advanced Research and Technology (CART) in Clovis worked hard to craft what they believe could be the next GOT MILK? campaign targeted at young people. They talked to more than 700 teenagers about milk. They debated over 50...
Friday, Dec. 5, 2008
Creative Marketer of the Year 2008: President-Elect Barack Obama Redefines Political Campaigning
The brand was simply "change" and given the disarray the country is in on assorted fronts, most significantly its economic free fall, people were clamoring to buy into the brand, their purchase consummated on Nov. 4 with the election of Sen Barack Obama (D-IL) to President of the United States...
Wednesday, Dec. 10, 2008
"Non-Agency Of The Year"
In a joint letter reflecting upon what 2008 has meant for Goodby, Silverstein & Partners (GSP), San Francisco, co-chairmen/creative directors Jeff Goodby and Rich Silverstein wrote, "This was the year we decided we should no longer be an advertising agency. In fact, no one should be an...