Apple
Nick Law, Publicis Groupe chief creative officer and president of Publicis Communications, will be leaving that dual role he’s held for the past year and half to take a post at Apple in September. The move was confirmed by Law and Arthur Sadoun, chairman and CEO of Publicis Groupe, in internal...
Is Big Tech headed for a big breakup?
The U.S. Justice Department and the Federal Trade Commission are moving to investigate Google, Facebook, Amazon and Apple over their aggressive business practices, and the House Judiciary Committee has announced an unprecedented antitrust probe ,...
“Fearlessness,” a riveting spot about what it takes for reporters at The New York Times to get to the heart of a vital news story, won Best in Show for Wave Studios at tonight’s AMP Awards for Music & Sound in New York. The spot, part of the “The Truth is Worth It" campaign created...
Cannes Lions has named Apple Inc. as the Creative Marketer of the Year 2019 in honor of its world-class creative communications and marketing initiatives.
The highly coveted award recognizes an organization that demonstrates sustained creative excellence in the marketing of their products...
Apple advertising has set the tone for the use of music and sound, both original and licensed, for over 20 years. From the fluidly orchestral track that accompanied its first groundbreaking “Think Different” ad in 1997 (with music from Elias Arts) to the use of Anderson.Paak’s “Til It’s Over”...
Apple, Spotify, Instagram and some of the year’s most talked-about personalities are among those nominated for the 23rd annual Webby Awards for lighting up the internet through excellence and innovation.
The International Academy of Digital Arts & Sciences announced the nominees this...
Apple's latest move into streaming video illustrates an escalating trend: Tech's biggest companies, faced with limits to their growth, are encroaching on each other's turf.
Apple is taking on Netflix. Facebook is edging into Amazon's sphere with its e-commerce plans. Google, which has...
It took a while, but finally — and with the carefully curated help of Oprah, Big Bird and Goldman Sachs — Apple has at last unveiled a new streaming TV service, its own branded credit card and a news subscription product.
The moves have been largely expected and so far don't appear to...
Apple says its services respect your digital boundaries — and it wants you to know it.
The company took several opportunities Monday to emphasize user privacy — and indirectly take a jab at rivals — at its splashy, celebrity-laden event in Cupertino, California.
Apple announced a...
Apple announced a new streaming service, Apple TV Plus, which will house its original shows and movies and could compete with Netflix, Amazon and cable TV itself. The new subscription platform with original programming is scheduled to bow this fall in 100 countries.
Apple made this and...