Facebook Twitter Instagram LinkedIn RSS
    Facebook Twitter Instagram LinkedIn RSS
    SHOOTonline SHOOTonline SHOOTonline
    Register
    • Home
    • News
      • MySHOOT
      • Articles | Series
        • Best work
        • Chat Room
        • Director Profiles
        • Features
        • News Briefs
        • “The Road To Emmy”
        • “The Road To Oscar”
        • Top Spot
        • Top Ten Music Charts
        • Top Ten VFX Charts
      • Columns | Departments
        • Earwitness
        • Hot Locations
        • Legalease
        • People on the Move
        • POV (Perspective)
        • Rep Reports
        • Short Takes
        • Spot.com.mentary
        • Street Talk
        • Tool Box
        • Flashback
      • Screenwork
        • MySHOOT
        • Most Recent
        • Featured
        • Top Spot of the Week
        • Best Work You May Never See
        • New Directors Showcase
      • SPW Publicity News
        • SPW Release
        • SPW Videos
        • SPW Categories
        • Event Calendar
        • About SPW
      • Subscribe
    • Screenwork
      • Attend NDS2024
      • MySHOOT
      • Most Recent
      • Most Viewed
      • New Directors Showcase
      • Best work
      • Top spots
    • Trending
    • NDS2024
      • NDS Web Reel & Honorees
      • Become NDS Sponsor
      • ENTER WORK
      • ATTEND
    • PROMOTE
      • ADVERTISE
        • ALL AD OPTIONS
        • SITE BANNERS
        • NEWSLETTERS
        • MAGAZINE
        • CUSTOM E-BLASTS
      • FYC
        • ACADEMY | GUILDS
        • EMMY SEASON
        • CUSTOM E-BLASTS
      • NDS SPONSORSHIP
    • Contact
    • Subscribe
      • Digital ePubs Only
      • PDF Back Issues
      • Log In
      • Register
    SHOOTonline SHOOTonline SHOOTonline
    Home » Top Spot of the Week: Samuel Bayer Directs Short Chronicling CORE’s Ukraine Relief Effort

    Top Spot of the Week: Samuel Bayer Directs Short Chronicling CORE’s Ukraine Relief Effort

    By SHOOTThursday, July 14, 2022Updated:Tuesday, May 14, 2024No Comments7674 Views
    Facebook Twitter LinkedIn Telegram Pinterest Tumblr Reddit WhatsApp Email

    Directed and created by Samuel Bayer, this short documents the Ukraine relief effort being made by CORE (Community Organized Relief Effort), the nonprofit co-founded by Sean Penn and Ann Lee. The film chronicles CORE’s emergency push to support Ukrainian refugees and internally displaced persons (IDPs). 

    Beginning with Ukrainian demonstrations before the Russian invasion, the black-and-white film–titled 2 Minutes to Midnight–takes viewers through a warehouse where CORE staff–many of whom are Polish, Ukrainian and Romanian–have assembled lifesaving supplies such as food, blankets and medicine, which have been sent to Ukraine across Poland’s borders. We see shelters housing refugee families who have fled their homes. We see Penn and Lee meeting with government officials in Poland to broker long term partnerships to support border towns receiving refugees.  

    Since the onset of the war, CORE has activated a nimble response inclusive of a cash distribution program that distributes funds directly to refugees and IDPs. Through partnerships with local governments in Poland and Romania, CORE is helping provide resources and shelter to incoming refugees. Looking to the months ahead, the organization is planning for winter months where heat will be a precious commodity. 

    Bayer–who is repped by Supply & Demand in the advertising/branded space–has chronicled CORE’s efforts before, including its response to the COVID-19 pandemic with a PSA titled “Guardians” which broke in 2020.

    REGISTRATION REQUIRED to access this page.

    Already registered? LOGIN
    Don't have an account? REGISTER

    Registration is FREE and FAST.

    The limited access duration has come to an end. (Access was allowed until: 2022-07-16)
    Credits

    Production Samuel Bayer, director/DP/producer; Sean Penn, Ann Lee, Perrine Mann, Mischa Meyer, Stefan Sonnenfeld, Leo Scott, Tim Case, producers. Creative Curt Detweiler, writer. Editorial Fernanda Cardoso, editor. Music Antonio Pinto, composer. Voiceover Leila George.

    Media Type:Film: Short
    ScreenWork Categories:Short film
    Screenwork Type:Top Spot
    Video Tags:Samuel Bayer



    Disney, Fallon and Director Goh Iromoto Are “Drawn” To Help Kids’ Wishes Come True

    Thursday, April 30, 2026

    As the world’s largest WishMaker, Disney grants a wish every hour of every day, and this special week spotlights nearly 200 signature wish experiences. Disney Week of Wishes kicked off ON Monday (4/2) off with the debut of "Drawn to You," a brand spot directed by Emmy®‑nominated filmmaker Goh Iromoto via production company PRETTYBIRD for agency Fallon.

    The spot is inspired by true stories and the Make-A-Wish official Wish Discovery Phase that uses conversation, play and art to help children express their heartfelt wish. From dancing with Stitch, to winning the Piston Cup alongside Lightning McQueen, to having a playdate with Mickey Mouse at Disneyland, this piece explores not just how a wish comes true, but how it comes to be — from imagination to reality. "Drawn to You" premiered on ABC’s Good Morning America. The broadcast also highlighted a wish granted to EJ, whose wish helped inspire the brand spot. EJ is a 16‑year‑old liver transplant recipient who has been drawing since age seven. His wish was to experience a “day in the life” of a Disney animator, a dream fulfilled this month at Walt Disney Animation Studios, where he got the chance to draw alongside renowned animator and incoming Disney Legend Eric Goldberg.

    “When a child falls in love with a Disney story, that connection can become a source of comfort, creativity, and hope,” said Joanna Balikian, SVP, brand management, The Walt Disney Company. “'Drawn to You' was created to capture that journey of how fandom sparks imagination, and how that imagination often becomes the heart of a wish. It’s a powerful reminder that every wish begins with something deeply personal, and we’re honored to help bring those moments to life.”

    Since the first official... Read More

    No More Posts Found

    MySHOOT Profiles

    Facebook Twitter LinkedIn Telegram Pinterest Tumblr Reddit WhatsApp Email

    Previous ArticleFred & Farid LA, Studio Sander Plug Team On Playful Spot Promoting Le Pliage Re-Play Bags
    Next Article Sophie Muller Directs Mettenarrative In Alexander McQueen “Sprint Trainer” Short  
    SHOOT

    Add A Comment
    What's Hot

    Motion Picture Academy Expands International Film Eligibility, Addresses AI In New Oscar Rules

    Friday, May 1, 2026

    Summer Movie Guide: Coming To Theaters and Streaming Near You From May To August

    Friday, May 1, 2026

    Oscar-Nominated Cinematographer Phedon Papamichael Settles Comfortably Into The Director’s Chair

    Thursday, April 30, 2026
    Shoot Screenwork

    Vue, Hijinks and Director Taika Waititi Author “Feel It Forever” Love Letter To Cinema

    Friday, May 1, 2026

    Theater chain Vue is inviting cinemagoers to “Feel It Forever” in this brand film created…

    Disney, Fallon and Director Goh Iromoto Are “Drawn” To Help Kids’ Wishes Come True

    Thursday, April 30, 2026

    TBWA\Media Arts Lab, Shanghai Tells Real-Life Stories Where Apple Watch Has Made A Life-Saving Difference

    Wednesday, April 29, 2026

    The Best Work You May Never See: Museum of the Great War, BBDO Paris and Director Julien Beuvry Show The Person Behind The Hero In “The Victorious Soldier”

    Tuesday, April 28, 2026

    The Trusted Source For News, Information, Industry Trends, New ScreenWork, and The People Behind the Work in Film, TV, Commercial, Entertainment Production & Post Since 1960.

    Today's Date: Fri May 26 2023
    Facebook Twitter Instagram LinkedIn RSS
    More Info
    • Overview
    • Upcoming in SHOOT Magazine
    • Advertise
    • Privacy Policy
    • SHOOT Copyright Notice
    • SPW Copyright Notice
    • Spam Policy
    • Terms of Service (TOS)
    • FAQ
    STAY CURRENT

    SUBSCRIBE TO SHOOT EPUBS

    © 1990-2021 DCA Business Media LLC. All rights reserved. SHOOT and SHOOTonline are registered trademarks of DCA Business Media LLC.
    • Home
    • Trending Now

    Type above and press Enter to search. Press Esc to cancel.

    Type above and press Enter to search. Press Esc to cancel.

    We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.