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A perverse twist saved by a happy ending marks this :30 promoting insurance firm Instant Auto. Conceived by a team from Scottsdale, Ariz.-based New and Improved Advertising, the ad opens on a smiling family, the Clarks, who are right out of a '50's sitcom. A mom, dad and young son emerge from...
March 10, 1995/Bicoastal Project E!, a feature development house, and bicoastal Crossroads Films have formed an association whereby Project E! Commercials, a division of Project E!, gains spot representation for a directorial roster including feature filmmakers Richard Donner, Carroll Ballard...
Having spent the last 18 years in Florida and a few in New York composing and producing original scores, I am still amazed at the differences in the business between Florida and the major advertising cities like New York, Chicago and Los Angeles. I have read many an issue of SHOOT in my time, as...
During the course of 2000, as SHOOT closes in on its 40-year anniversary, we will reflect on significant developments of the past and relate them to prospects for the future as new ad forms and ways of doing business evolve.
Having said that, it's also often true that the more things...
March 10, 1995/Bicoastal Project E!, a feature development house, and bicoastal Crossroads Films have formed an association whereby Project E! Commercials, a division of Project E!, gains spot representation for a directorial roster including feature filmmakers Richard Donner, Carroll Ballard...
CLIENT
Bestfoods Baking Company/Entenmann's.
PRODUCTION CO.
Rick Levine Productions, New York.
Rick Levine, director; Kevin McKnight, DP; Pamela Rohs, executive producer; Barbara Bauman, producer. Shot at Silvercup Studios, Long Island City, N.Y.
AGENCY
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You're not supposed to wake up a sleepwalker. But what about if he or she is "sleep driving?" And what if that person runs out of gasoline in the middle of his or her dream?
Those questions are tongue-in-cheek offshoots from the humorous premise behind a Lexus spec spot, "REM," conceived...
What better way to sell a product than to demonstrate what it can do? In a spot created by TBWA/Chiat/Day (TBWA/C/D), Los Angeles, for Apple Computer's latest product, the iMovie, a real dad's home movie has now gone national.
"Kids" is a simple :30 that features a brother and sister just...
Creative Management Partners, bicoastal and Chicago, has added Nicole Perry Holliday, former producer at Machine Head, Venice, Calif., as a West Coast rep....Mirsky & Platt, New York, has added directors Cosimo of Cosimo & Co., New York, Leo Kocking of Jam Productions, New York, and...
SAG and AFTRA are scheduled to send out strike authorization ballots to union rank and file on March 7. SAG and AFTRA members will be asked to give their negotiating team the authority to call a strike against the advertising industry if ongoing talks for a new commercials contract fail to...