Columns
A new Steel Alliance ad campaign out of GSD&M, Austin, highlights the applications and benefits of using steel. One of the five :15 spots, "Split Second," makes the most compelling argument: your life may depend on it.
Directed by Gerard de Thame, in a production...
CLIENT
The Transportation Department/The Ad Council.
PRODUCTION CO.
Palomar Pictures, Los Angeles. Buddy Cone, director; Eric Edwards, DP; Jonathan Ker, executive producer; John Bick, producer; Tom Lowe, head of production; Guy Oliveri, production manager...
The beauty shot in automotive advertising has become almost clich . But it takes on a different, refreshingly charming dimension in "Shoeshine," a :30 for the Volkswagen Passat out of DDB Needham Worldwide, Düsseldorf. A street-smart youngster-shoeshine kit in hand-knows exactly...
Vince and Larry, the plastic crash-test dummies of past seat belt PSA efforts, have taken a backseat to live actors in the latest campaign for the Transportation Dept. and the Ad Council out of Leo Burnett Co., Chicago. The new PSA takes a realistic tack to pound home its...
Bicoastal RSA USA has hired new Midwest rep Chris Karabas of Chicago-based Creative Management Partners (CMP), and East Coast reps Andrea Marcucci and Helen Blatt of CMP, New York....New York-based Big Wave Music has hired John Manning for national representation....Big Chair...
CLIENT
General Motors/Oldsmobile.
PRODUCTION CO.
Orbit Productions, Hollywood. Danny Weisberg, director; Russell Swanson, DP; Lee Nelson, executive producer; Amy Peck, producer. Shot on location.
AGENCY
Leo Burnett Co., Chicago. Charley...
CLIENT
Nike.
PRODUCTION CO.
radical.media, London. Ralf Schmerberg, director; Franz Lustig, DP; Guy Pechard, executive producer/producer. Shot on location.
AGENCY
Wieden & Kennedy, Portland, Ore. Hal Curtis and Chuck McBride, creative...
This spec :60 opens on a handsome couple-a man and a woman-as they leave a restaurant and climb into his late model sports car. There's clearly a chemistry building between the two but the escalating romantic mood is abruptly shattered by wailing police sirens. A moment later,...
ly sent its $1.77 trillion budget to Congress. One line of the budget would require free, over-the-air broadcasters to pay a yearly $200 million fee to fund various spending items in the budget. The analog spectrum fee comes at the worst of all-possible times. Broadcasters are currently...
Bozell Worldwide, Southfield, Mich., has promoted Lisa Nagno from producer to senior producer and has added Gary Johnston as associate creative director. Johnston had been creative director/senior VP at Ammirati Puris Lintas, New York.
AAA
Oasis Advertising, New York, has named...