Global production company We Fly Coach has appointed its first executive producer out of its Bangkok office, bringing on Poo Sukumalanand to lead business development on the ground in the Asian market. The hire comes on the heels of a recent increase of projects out of Asia, the U.K. and Middle East, including a campaign with Havas Bangkok for Hershey’s. With Sukumalanand on site at the Bangkok operation, she will serve to enhance We Fly Coach’s industry presence in the Asian advertising and production markets.
Sukumalanand has over 15 years of experience in the advertising space, spanning production, marketing and sales roles working with top international brands including Unilever, P&G, Sony, booking.com, Coca-Cola, Toyota, Marriott, Mitsubishi, Canon, Ford and KLM. She has produced a wide array of commercial and branded content projects within Asia Pacific and globally, working in over 20 countries with international advertising agencies More