SPW Releases
MoveOn.org joined forces today with Academy Award-winners Ben Affleck, Matt Damon and Oliver Stone, multiple Grammy-winner John Legend and author Naomi Wolf to announce a new ad contest, "Obama in 30 Seconds." The contest provides a platform for Obama supporters to show in 30-second spots what...
Brightcove, the leading Internet TV platform, announced support for the AdSense(TM) for video beta program, Google's contextual advertising technology for online video. Brightcove's support of the AdSense for video beta program unlocks a powerful economic proposition for the Web's top media...
hfa (Hitchcock Fleming & Associates, Inc.), a full-service marketing communications agency based in Akron, Ohio, has won three 2007 W3 Awards for creative excellence on the Web. The W3 Awards honor outstanding Web sites, Web marketing and Web video created...
blinkx, the world's largest video search engine, and Denuo, the media futures practice of marketing services holding company Publicis Groupe, S.A., today announced that they are partnering to explore and create best practices for improving advertising and marketing tied to online video.
...
The first teaser trailer for hotly anticipated summer superhero epic "THE INCREDIBLE HULK" will have its exclusive broadcast debut in a simultaneous "roadblock" on seven networks on Wednesday, March 12. This first opportunity to see material from the motion picture will be aired at approximately...
Adobe Systems Incorporated (Nasdaq:ADBE) and 18 leading digital agencies worldwide today introduced the Society of Digital Agencies (SoDA). Envisioned by CEOs of award-winning digital marketing and design agencies, SoDA's mission is to advance the digital design profession through knowledge...
Following the announcement that the digital marketing and production unit of Sony Pictures Digital Entertainment joined Imageworks as Imageworks Interactive, Senior Vice President Emmanuelle Borde announces Robert Speiser has been hired as Vice President of Marketing and JD Black has been...
Verizon customers are appearing in a new television ad to talk about the power of Verizon FiOS TV and FiOS Internet and their experiences using the services.
Steven Bagley of Teaneck, N.J., said it was easy to talk on camera about the differences between FiOS and cable. "FiOS is a product...
Tremor Media, the leading video advertising network, announced that it has been selected to be part of Google's AdSense(TM) for video beta advertising program. Tremor Media has incorporated "One-Click Integration" of Google's contextually targeted ads into their dynamic ad insertion platform, Ad...
Boost Mobile, a lifestyle-based telecommunications brand and wholly-owned division of Sprint Nextel (NYSE:S), today announced the launch of a new mobile advertising platform for mobile phones. Acura (www.acura.com), the advanced luxury automotive brand, and Fox...
As High Definition video (HD) becomes the standard for broadcast and professional videographers, as well as a wide range of filmmakers, manufacturers are introducing a growing array of HD cameras that range from economical camcorders to high-end digital cinematography solutions. This...
Shelter, a prominent, full service editorial house specializing in national, regional and local TV spots, has named Jennifer (JP) Patterson as Executive Producer. Stuart Shook, president/founder, Shelter, made the announcement.
Regarding the announcement, Shook said, "We are very pleased...
Web 2.0 advertising tactics and technologies are gaining traction among auto dealers, becoming an integral element of the marketing mix. Fifty-nine percent of auto dealers say they plan to use Internet video on their own Web sites during the next 12 months, up from the current 33 percent,...
Celebrated filmmaker Michael Bay will be the first celebrity featured in a new advertising campaign for Verizon FiOS TV and FiOS Internet services. Themed "This is FiOS; This is Big," the new campaign - created for Verizon by McCann Erickson, New York - showcases the groundbreaking services...
Chad Essley, owner of CartoonMonkey Studio was tapped by Microsoft to complete a series of short animations & illustrations for upcoming children's animated software.
"The contact came through my involvement with the TabletPc community, and...
YuMe, the largest online video advertising network, announced that it will serve InVideo overlay ads as part of Google's AdSense(TM) for video beta advertising program. Leveraging YuMe's leading ad management platform and as part of its commitment to deliver optimal monetization and fill rates...
Adobe Systems Incorporated (Nasdaq:ADBE) today announced the availability of Adobe® Flash® Media Rights Management Server software, a new, scalable content protection solution that helps safeguard video content created for Adobe Flash technology against misuse. Aimed at broadcasters and media...
Senior marketing executives in Canada, France, the United Kingdom and the United States say that the use of social media for corporate, brand and product marketing is not a passing fad, according to research sponsored by TNS Media Intelligence/Cymfony.
In the first study of its kind, 71...
AvatarLabs, one of Hollywood's most successful online marketing agencies specializing in the creation of online rich media and enriched websites, has named Brent Jeong as Senior Producer. Rex Cook, Executive Creative Director/Founder, AvatarLabs, made the announcement.
ABOUT BRENT JEONG...
DigitalFX International, Inc. (Amex: DXN), an emerging world leader in digital communications and streaming video, today announced it is producing an infomercial for cable television that is expected to expand brand recognition and attract new members to its affiliate marketing sales team....