Black Dog Films' Alyssa Boni Directs "We ALL Rise With More Eyes" For DAZN, Women's Football
By
Robert Goldrich2011 views
Global sports streaming platform DAZN has acquired global rights to broadcast the UEFA Women’s Champions League for the next four seasons, from 2021-25. To further grow the sport, DAZN has also entered a groundbreaking partnership with YouTube to show matches live and free for fans around the world for the first time. This marks the first time UEFA has centralized all Women’s Champions League matches globally.
To announce the partnership DAZN has teamed with the Ridley Scott Creative Group’s Black Dog Films and director Alyssa Boni on this client-direct piece, “We ALL Rise With More Eyes”--the debut content on DAZN’s new UEFA Women’s Champions League YouTube channel.
With a voiceover from U.K. rapper FLOHIO, the film forms a collage of stills, animations, training and competition footage showing grass-roots football alongside global superstars like Ada Hegerberg, Lucy Bronze, Sam Kerr, and Wendie Renard. Working with Final Cut and Unit, Boni brings to life the ripple effect that more eyes will undoubtedly have on the game, turning more players and teams into household names, and inspiring the next generation of players--all of which starts with more people around the world watching the game.
“I’m extremely grateful to be one of the storytellers helping to bring visibility to women’s football. I always aim to empower with my work, so I’m delighted to collaborate with DAZN and YouTube to feature these incredible athletes and encourage more future female champs on the pitch,” said Boni.
Client DAZN Toby Burnett, executive creative director; Ro Jackson, Cullen Farleigh, Ola Soyemi, creatives; Emily Brown, sr. producer; Dan Westwood, designer. Production Company Black Dog Films Alyssa Boni, director; Emma Cairns, producer. Editorial Final Cut Claire McGonigal, editor. Post House Unit Tania De Sousa, producer; Tom Wansbrough Jones (lead), Matt Rowley, design collective; Nick Dalby, color. Research The Director’s Studio Team Voiceover FLOHIO Music Supervision Pitch & Sync. Music Out/Standard Matteo Tronchin, composer. Audio Post P&S Studios Ben Hauke, sound designer & mix engineer.