Little Minx's child. Directs Hologic Super Bowl :30 For CHÉ Creative
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Robert Goldrich3351 views
Hologic’s Super Bowl :30, titled “Her Health is Her Wealth,” features Grammy Award-winning and Academy Award-nominated actress and producer Mary J. Blige. Created by CHÉ Creative and directed by child. via production company Little Minx, the commercial highlights how despite a busy life, as she travels from set to studio to gym to boardroom, Blige still makes time in her schedule for her annual Well-Woman visit.
Client Hologic Agency CHÉ Creative Dabo Ché, chief creative officer/CEO/writer; Gabrielle Shirdan, executive creative director; Nikkia Moulterie, executive producer; Tony Harding, producer. Strategic Agency Cheryl Overton Communications Cheryl Overton, executive strategist. Production Little Minx child., director; Rhea Scott, Helen Hollien, exec producer; Jose Barrios, Shae Horton, producers; Chayse Irvin, DP; Elizabet Puksto, production designer. Editorial Forager Kat Yi, editor; Joey Doyle, David Freemas, assistant editors; Ali Webb, exec producer; K.C. Van Elslander, producer; Carlos Flores, creative director. Color Company 3 Audio Sonic Union VFX Jason G. Farber, head of production; Tyler Whelan, VFX supervisor; Morgan Ludwig, producer; Nicky Picardo, sr. Flame artist; Shannon Lee, Flame assist.