Displaying 291 - 300 of 315
Wednesday, Feb. 28, 2007
iChat: Visible World's VP Broadband & Wireless Andy Sheldon
Visible World , the company that is renowned for creating the technology that enables TV advertisers to deliver customized spots to various audiences, launched a broadband application late last year. Advertisers can now deliver customized video ads to consumers, which enhances the targeting...
Friday, Feb. 23, 2007
Chat Room: Tom Ohanian
Tom Ohanian has had a fascinating 26-year career in the industry as a filmmaker, editor, designer and inventor. Most notably he was the co-inventor of the Avid Media Composer, the technology that less than two decades ago revolutionized editing by leading the transition from film-based linear...
Wednesday, Feb. 21, 2007
iChat: Akamai's Sr Product Marketing Manager Suzanne Johnson
Wikipedia says Akamai Technologies is a company "that provides a distributed computing platform for global Internet content caching and application delivery." The reason we went to Wikipedia for a definition is because Akamai is a company that does so many things with the Internet that it's...
Wednesday, Feb. 14, 2007
iChat: McCann Worldgroup's SVP Creative Director Jeff Musser and Gunshop's Creative Director Stacy Nimmo
The "Wow" campaign for Microsoft's new operating system, Vista, features banner ads that might generate a "Wow" because they are broadband video ads instead of traditional static banners. They were included in the campaign to generate excitement and deepen the experience for viewers, according to...
Friday, Feb. 9, 2007
Chat Room: Steven Poster, ASC
Last summer, the national executive board of the International Cinematographers Guild (ICG), IATSE Local 600, elected commercial, television and feature DP Steven Poster, ASC as its new president. He was elected to fill the remaining term of Gary Dunham's presidency, following Dunham's removal from...
Wednesday, Feb. 7, 2007
iChat: Raj Amin, Co-Founder, Chief Executive Officer HealthiNation
HealthiNation , a video-on-demand platform founded in 2005, offers a variety of health content for consumers and an advertising opportunity that is especially relevant at a time when pharmaceutical television advertising is being ridiculed from all corners. Pharmaceutical companies, food and...
Wednesday, Jan. 31, 2007
iChat: Kirk Berridge, Founder, VP/General Manager Sports Ad Marketplace
Although the Super Bowl has risen to the top of the TV ad marketplace, the NFL hasn't exactly cornered the market on broadband video ads. A conversation with Kirk Berridge, the founder and VP/general manager of Sports Ad Marketplace , a San Francisco-based firm that sells online advertising for...
Friday, Jan. 26, 2007
Chat Room: Ray Feeney
Visual effects software pioneer Ray Feeney has been voted the Gordon E. Sawyer Award by the Board of Governors of the Academy of Motion Picture Arts and Sciences. The award, an Oscar statuette, will be presented at the Scientific and Technical Awards Dinner on Saturday, Feb. 10, '07. Feeney began...
Wednesday, Jan. 24, 2007
iChat: RPA Senior VP Pete Imwalle
In 1986, Gerry Rubin and Larry Postaer launched RPA in Santa Monica, CA, which became the largest independent agency on the West Coast with an interactive division recently recognized as best creative by OMMA magazine and Marketing Daily. The agency is renowned for the work they have done for major...
Wednesday, Jan. 17, 2007
iChat: Starcom USA VP/Video Innovation Director Tracey Scheppach
Buying TV advertising is no longer the exclusive responsibility of linear TV buyers. With the introduction of broadband TV, including full-streamed episodes at network broadband sites, media buyers are buying broadband spots for advertisers looking to take advantage of the new opportunity. Tracey...

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