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Chat Room Interviews
Displaying 291 - 300 of 340
Wednesday, Jun. 27, 2007
iCHAT: imc²'s Prexy Doug Levy
imc², a 12-year-old interactive agency based in Dallas, has developed vivilogues, which use a variety of videos to tell a detailed story about a brand. The most recent vivilogue, for GlaxoSmithKline's alli™, an over-the-counter weight loss product, uses 11 different videos in three section areas to...
Thursday, Jun. 21, 2007
Chat Room: Dion Beebe, ASC
Feature and commercial DP Dion Beebe, ASC, is a noted artist spanning short and long-form fare--evidence of the latter being his 2006 Oscar for best cinematography on Memoirs of a Geisha . The same film earned a BAFTA Award as well as the top honor in the feature competition at the 20th annual...
Wednesday, Jun. 20, 2007
iChat: TargetSpot's CEO Doug Perlson
The growth of Internet radio has not resulted in a wealth of advertising because stations have been unable to sell it on their own and there hasn't been a lot of outside help. TargetSpot , launched in conjunction with CBS Radio, which owns over 100 music, talk, sports and news stations, will sell...
Wednesday, Jun. 13, 2007
iChat: Shelley DeVilliers, The Coca-Cola Company's Director, Global Brand Management of the Sprite brand team
There's been a lot of talk about mobile video lately and now one major company has taken action. The Coca-Cola Company has launched the Sprite Yard , a mobile community for young consumers that offers downloadable content, including mobisodes starring the Lymon characters that define the taste of...
Thursday, Jun. 7, 2007
Chat Room: Tom Cronin
An unabashed sports fan, Tom Cronin definitely picked the right gig. A founding member of Element 79 Partners , he was recently promoted to VP and lead executive producer for the sports-driven Gatorade brand at the Chicago ad agency. To say that Cronin provides continuity for Gatorade is an...
Wednesday, Jun. 6, 2007
iChat: Brad Inman, TurnHere's Founder & CEO
Brad Inman founded TurnHere /Emeryville, CA, the Internet video company in 2005 and in a short time it has moved to the forefront of the space. As video grows more and more popular on the Web, TurnHere provides companies with the opportunity to tell their own stories with short form videos in major...
Wednesday, May. 30, 2007
iChat: Jeff Janer, Chief Marketing Officer, Third Screen Media
At SHOOT's New Directors Showcase , on May 23rd at the DGA in NYC, one of the panelists, Peter Nicholson, chief creative officer at Deutsch, spoke about mobile video advertising as a big opportunity for new directors . Third Screen Media/Boston , the mobile ad network that was acquired by AOL on...
Thursday, May. 24, 2007
Chat Room: Terry George
For his very first produced script, In the Name of the Fa ther, Terry George along with the film's director Jim Sheridan received an Academy Award nomination for best adapted screenplay. The film was also a best picture Oscar nominee in 1993. Three years later, George made his directorial debut...
Wednesday, May. 23, 2007
iChat: iSPOT's Upfront Roundtable
iSPOT's Upfront Roundtable offers four perspectives on how online advertising will be sold during the upfront by broadcast and cable networks that seek to monetize their online TV content. Read on to learn about the specific content that will be sold, the difficulties of buying within the platform...
Wednesday, May. 16, 2007
iChat: Jack Myers, editor and publisher of Jack Myers Media Business Report and MediaVillage.com
As the broadcast TV upfront presentations take place this week, iSPOT is interested in the role Internet TV will play in the process. With the growth in full scale episodes and other content offerings by the networks, they will seek to sell more broadband advertising at this year's upfront. Jack...