Features
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Friday, Dec. 7, 2007
Industry Artisans: Visual Effects And Postproduction Pros Make Their Mark On Notable Work
One would never know that compressed schedules and tightened budgets are issues still weighing heavily on those working in the post, editing and visual effects communities from the recent work that can be seen on TV and the Internet. The work has been so impressive that SHOOT introduced a quarterly...
Saturday, Nov. 10, 2007
Different Strokes, More Expressive Paintbrushes, Broader Canvas
Back in January, Peter Cline, a managing partner and the head of production at Amsterdam-based 180 , returned stateside, relocating to Southern California to set up 180 LA. His pedigree includes having been a senior agency producer at TBWA\Chiat\Day , New York, a senior producer on Microsoft and...
Friday, Nov. 9, 2007
Sound Lounge, New York, Helps To Create, Complement Reel Moments With Kate Hudson
Actress Kate Hudson made her directorial debut recently as part of Reel Moments, a short film series sponsored by Glamour magazine and produced via Freestyle Productions , New York. Sound Lounge , New York provided her its sound design and mix talent for the project. (Established in 2006, Sound...
Friday, Nov. 9, 2007
HD Production: Taxi New York, Director McCallion Turn To Phantom HD Cameras For Real Results
To promote the Professional Bull Riders World Finals coverage on the Versus Channel, ad agency Taxi New York turned to director Enda McCallion of bicoastal Epoch Films and Vision Research's Phantom HD camera for a gut wrenching campaign that gives viewers a taste and feel of what it's like to ride...
Friday, Nov. 9, 2007
Music & Sound: SHOOT's Fall Top Ten Tracks Chart
View the spots and learn more about the companies and people behind the great range of music, sound design and audio post represented in the selections for this Fall's SHOOT Top 10 Spot Tracks Chart. Click Here to Read SHOOT's Music & Sound: Chart Toppers Attain A Natural High Click Here To...
Friday, Nov. 9, 2007
Music & Sound: Agency Music Producers Strum To New Beats Of An Ever Evolving Industry
"So far away from where you are. I'm standing underneath the stars. And I wish you were here. I miss the years that were erased. I miss the way the sunshine would light up your face. I miss all the little things, I never thought that they'd mean everything to me. Yeah I miss you. I wish you were...
Friday, Nov. 9, 2007
Music & Sound: From Hoop Dreams To The Gridiron
To say that the top two tracks in SHOOT's fall 2007 chart are simply about sports is to do this notable work an injustice. Yes, our number one entry carries a basketball theme. And filling the number two slot is a constantly moving series of big-time football plays. But both films--and their...
Friday, Oct. 26, 2007
Big Game Hunting
From Burger King's trio of hot selling video games (via Crispin Porter+Bogusky , Miami) to Coca-Cola's lauded "Video Game" spot, which aired during this year's Super Bowl (directed by Smith & Foulkes of Nexus Productions , London, for Wieden+Kennedy , Portland), to the California Milk Processor...
Friday, Oct. 26, 2007
Motion Theory Is In A New York State Of Mind
Defining the experience of New York City in 60 seconds may seem like an impossible challenge, but directors Mathew Cullen and Jesus de Francisco of Los Angeles-based Motion Theory rose to the occasion when they were tapped to helm a spot for NYC's first ever global marketing campaign. The broadcast...
Monday, Oct. 29, 2007
Cinematographers & Cameras: Looking At Varied Artistic Reflections Through The Lens
Looking at life through the lens generates insightful perspectives so we thought it a good idea to seek out cinematographers behind some of the most interesting fare in the ad discipline this season. Certainly qualifying among the high ranking entries would be the HBOvoyeur initiative directed by...