Bradley Tangonan--a Filipino American director, born in Hawaii and based in New York City--has connected with Method & Madness for representation spanning commercials and branded content. 

Tangonan’s work has been featured on platforms such as Tribeca X, the ADDY Awards, Nowness, The Atlantic, and Vimeo Staff Picks. He has collaborated with such clients as Google, The North Face, Cadillac, Johnnie Walker, Bausch + Lomb, Square and CB2, among others. 

In 2020, Tangonan came up a winner in the Emerging Directors category of The One Club for Creativity’s One Screen Short Film Festival for his Le Labo branded content short Rose De Mai in which harvesters in Grasse, France, reflect on their relationship to the Centifolia rose, the rarest, most fragrant rose in the world, and the personal meaning of this fleeting bloom.

“I’m excited to join Method & Madness, a team known for its standout work across a wide range of industries. I can’t wait to dive into opportunities in a new region and look forward to having the support of such an experienced and dedicated team,” stated Tangonan whose representation relationship with Method & Madness is non-exclusive. He had earlier been repped by production company REVERSE.

Tangonan’s work reflects a passion for portraying outsiders, trailblazers and pioneers, as well as an affinity for bringing marginalized communities to the forefront. Method & Madness partner Ross Zuchowski said, “Brad’s sense of storytelling is innate and it’s easy to get lost in the rich stories he captures. We are excited to see what’s next for Brad and couldn’t be happier to have him on board.”