A Fresh Face in Hell, a commercial production company headed by owner/managing director Jason Botkin, has signed director Daniel Eskils for U.S. representation spanning commercials and music videos. 

Botkin said of the veteran director and multi-disciplined artist from Sweden, “I’ve been a fan of Daniel from our music video days. His directing style has always stood out for its creativity and invention. Daniel is a passionate craftsman, his films are graphically driven, visually witty and above all, they have heart. I’m inspired by Daniel’s energy and his unique point of view, I can’t wait to start collaborating.”

After graduating from Swedish film school, Eskils moved to New York and began working as an illustrator and graphic designer. He started directing music videos on the side, leaning heavily on his design background to establish his signature aesthetic. It wasn’t long before Eskils was working for top agencies and brands such as Adidas, Bose, Sony, IKEA and Absolut. Eskils now lives in Stockholm where he has worked as a commercial director for the last 10 years. He also runs a successful commercial production company in Stockholm, Tarot Pictures. Prior to joining A Fresh Face in Hell, Eskils was repped by production company Aspekt in the U.S. advertising market.

Eskils said, “I’m honored and excited to be A Fresh Face in Hell. Jason Botkin has always been a hero and I can’t wait to make some magic together. Anything can happen from here and I’m so proud to be part of this team of creative masterminds.”

Eskils will be repped by A Fresh Face in Hell sales team which consists of Brooke Covington and Larisa Peters of RC&Company on the West Coast, Chiara Chung at CCCo. in the Midwest, and Anna Rotholz of Anna Rotholz Management on the East Coast.

A Fresh Face in Hell maintains offices in Seattle and Los Angeles.