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Friday, Mar. 29, 2019
During this year’s Super Bowl, agencies Droga5 and Wieden+Kennedy, along with production house O Positive, delivered a Game of Thrones-twist ending to the latest entry in Bud Light’s series of “Dilly Dilly” commercials.
What starts as a Bud Light Super Bowl commercial featuring...
Monday, Feb. 25, 2019
While preliminary numbers indicate that the Nielsen ratings for last night’s (2/24) Oscar telecast are slightly up from the prior year, the cost of a :30 timeslot on ABC to sponsor Hollywood’s biggest night was about the same as in 2018, coming in at an average of $2.2 million.
Tuesday, Sep. 18, 2018
Colleen DeCourcy and Tom Blessington have been named to Wieden+Kennedy as co-presidents, and Dave Luhr and Susan Hoffman will move into chair roles alongside W+K co-founder Dan Wieden.
As co-presidents, DeCourcy and Blessington will absorb the former roles of chief creative officer and...
Thursday, Jun. 21, 2018
The new Cannes Social & Influencer Lions has its first Grand Prix winner: Nike’s “Nothing Beats a Londoner” from Wieden+Kennedy, London. A key component of the campaign is a short film--directed by the Megaforce collective and produced by Riff Raff Films--which centers on enterprising,...
Thursday, Oct. 5, 2017
Last month, Susan Hoffman, co-chief creative officer at Wieden+Kennedy, was inducted into the One Club for Creativity’s Creative Hall of Fame. Her fellow inductees were Rebeca Mendez, an artist designer and professor at UCLA, Design Media Arts, where she is director of the Counterforce Lab;...
Monday, Sep. 25, 2017
Wieden+Kennedy is backing the start-up of a new independent creative agency, CALLEN, founded by departing W+K group creative director Craig Allen and his co-founding partners, business entrepreneur Holly Petitjean and production pioneer Niklas Lindström. CALLEN is opening this month in Austin,...
Wednesday, Jun. 7, 2017
The AICP Show: The Art & Technique of the American Commercial premiered this evening (6/7) at The Museum of Modern Art (MoMA) in New York City. Earning Best in Show distinction were the winners in the Advertising Excellence/Single Commercial and Advertising Excellence/Campaign categories...
Tuesday, Apr. 4, 2017
The International Academy of Digital Arts & Sciences (IADAS) announced the nominees for the 21st Annual Webby Awards. Among those recognized this year in the Advertising, Media & PR categories are The Great Snyder’s of Hanover "Andy Richter Twitter War" (Barton F. Graf), Lockheed Martin'...
Wednesday, Jun. 17, 2015
Wieden+Kennedy (W+K) has named Patty Brebner as director of integrated production. The newly created role will oversee all production disciplines across the Portland office, including: broadcast, interactive, art (production), business affairs, studio, and content...
Tuesday, Oct. 14, 2014
Colleen DeCourcy, partner and global executive creative director at Wieden + Kennedy, has been named chair of the 2015 International ANDY Awards, presented by The ADVERTISING Club of New York.
DeCourcy, whose experience prior to Wieden spans such...