McDonald's "My Place"

By

Artisans PR
Wednesday, Mar. 1, 2017

5028 views

Log in or register now!

STORY Director Blair Hayes explores a day-in-the-life of a McDonald’s restaurant in a new ad for Burrell Communications. My Place features a series of vignettes that portray McDonald’s as a gathering place for family and friends. They include a young couple who share a hot chocolate, teens scrolling through social media posts, a family having dinner sans cellphones, and a college student with his nose buried in a text book.

SPW Credits

CLIENT:  McDonald’s

TITLE:  My Place

AGENCY: Burrell Communications
Lewis Williams, Chief Creative Officer; Shirley Portee, Executive Producer; Debra Dale, Producer; Rebecca Williams, VP/Group Creative Director; Terrence Burrell, VP/ Creative Director – Copywriter; Winston Cheung,  Associate Creative Director - Art Director

PRODUCTION: STORY 
Blair Hayes, Director; Mark Androw and Cliff Grant, Executive Producers; John Pingay, Director of Photography; Marsie Wallach, Producer

EDIT:  The Colonie.
Bob Ackerman, Creative Editor; Graham Chapman, Assistant Editor;  Tom Dernulc, Finishing; Lyndsay McCully, Senior Designer; Mary Caddy, Executive Producer

COLOR: Filmworkers
Michael Mazur, Colorist

AUDIO: CRC
Ian Scott, Mixer

MUSIC: Yessian Music
Michael Yessian, Composer

Category: 
Discipline: 
Genre: 
Style: 

560x349

<iframe width="560" height="349" src="https://www.shootonline.com/embed/70767/560x349" frameborder="0" allowfullscreen></iframe>
 

640x390

<iframe width="640" height="390" src="https://www.shootonline.com/embed/70767/640x390" frameborder="0" allowfullscreen></iframe>
 

853x510

<iframe width="853" height="510" src="https://www.shootonline.com/embed/70767/853x510" frameborder="0" allowfullscreen></iframe>
 

1280x750

<iframe width="1280" height="750" src="https://www.shootonline.com/embed/70767/1280x750" frameborder="0" allowfullscreen></iframe>
Log in or register now!
Log in or register now!

Recent SPW Releases

Friday, Oct. 15, 2021

The Key West Film Festival announced today the recipient of its annual...

Thursday, Oct. 14, 2021

Roadside Attractions launches writer/director Justin Corsbie’s award-...

Thursday, Oct. 14, 2021

SMPTE Hollywood will explore the intricacies of lighting and color science...

Monday, Oct. 11, 2021

Actor and director Isaiah Mustafa, will return to host the Location...

Wednesday, Oct. 13, 2021

11 Dollar Bill ended things on a high note in providing editorial,...

Wednesday, Oct. 13, 2021

A new Sutter Health spot, "Resilient," via agency barrettSF and directed...

MySHOOT Company Profiles