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RE/MAX's "The Sign of a RE/MAX Agent"

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ssfirestone@gma...
Friday, Jan. 22, 2016

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RE/MAX, LLC will launch its new ad campaign at the end of the month. Created by the real estate franchisor’s lead advertising agency Camp + King, the “Sign of a RE/MAX Agent” campaign focuses on the true value that a RE/MAX agent offers throughout the home buying experience from concept to close.

The colorful 2016 campaign is anchored by four 30-second TV commercials that feature a behind-the-scenes look at what RE/MAX agents do to ensure a positive experience – the hustle, the staging, the open house, the leap of faith, the offer.

Credits

Agency: Camp+King

CEO, Jamie King
CCO, Roger Camp
Creative Director, Rikesh Lal
Creative Director, Jesse Dillow
Senior Designer, Dani Saputo
Brand Director, Emily Dillow
Brand Manager, Kelsey Towbis
Brand Strategist, Carlisle Hensley
Director of Content Production, Stacy McClain
Producer, Vince Genovese
Associate Producer, Malini Kartha

Production: Anonymous Content
Director, Autumn de Wilde
Executive Producer, Sue Ellen Clair
Producer, Jessica Cooper

Editorial: Misfit
Executive Producer, Jim Vaughan
Editor, Doug Cox

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