SPW Releases
"Waaaay Better Than Fast Food." That's how Wendy's® (NYSE: WEN) is positioned in a new food-centric advertising campaign set to debut on national television in the U.S. next week.
The advertising campaign, unveiled today at Wendy's National Convention in Orlando, features lingering,...
TiVo Inc.(NASDAQ: TIVO), the creator and a leader in advertising solutions and television services for digital video recorders (DVRs), announced today that CBS Corporation, the number one most watched television network in primetime and a recognized leader in television research, has entered...
Final Draft, Inc., publisher of Final Draft®, the #1-selling scriptwriting software, announces the launch of its 9th Annual Big Break International Screenwriting Contest which opened February 1st and closes June 15. This year, Big Break has partnered with CineStory, a non-profit organization...
Marking the 60th Anniversary of their annual awards, the Writers Guild of America, West (WGAW) and the Writers Guild of America, East (WGAE) have announced the winners of the 2008 Writers Guild Awards for outstanding achievement in writing for screen, television, documentary, radio, promotion,...
As new solutions for bringing online video to the TV flourish, ABI Research believes that rental, download to own and subscription models will all see significant traction. However, the greatest number of downloads will be through rental, in particular for online movie rentals. Overall online...
While independent ad agencies globally are taking predictions of a possible U.S. recession and the subsequent turmoil in global financial markets in stride, some agencies, including many in the U.S., have started making changes to their 2008 plans, according to an ICOM Global Survey.
Calm...
What were celebrities talking about on the red carpet at last night's Screen Actors Guild Awards? It wasn't just gossip and couture. The buzz was about the writers' strike. To gain a better understanding of consumers' media habits and attitudes as a result of the strike, Carat fielded an online...
Getty Images, Inc. (NYSE:GYI), the world's leading creator and distributor of visual content and other digital media, today reported results for the fourth quarter and full year ended December 31, 2007.
Quarterly Highlights
-- Revenue increased 7 percent over the fourth quarter of...
ExtendMedia Corporation, a provider of digital content services software, successfully launched phase one of NBC Direct, NBC.com's new online video service. The latest version of ExtendMedia OpenCASE™ powers the complete delivery of NBC's free, ad-supported television programming downloads, and...
The GSM Association (GSMA) today announced that it is partnering with Mofilm to present a short film showcase for mobile phones, including cutting-edge new films from world-leading film festivals and content providers, at the Mobile World Congress this week here.
MofilmThe partnership...
Avid Technology, Inc. (Nasdaq: AVID) today announced that it is collaborating with Digital Content Producer to launch "The Perfect Pitch" contest – a competition that challenges participants to submit a video of a compelling 60-second pitch detailing...
While the media environment is evolving rapidly, television continues to be the dominant medium used by the American public. TV advertising is therefore still a core component of most major public service campaigns, on topics such as childhood obesity, drunk driving, or cancer prevention. To...
ACM SIGGRAPH announced a final reminder for the entry deadline of 30 January for jury content to be considered for the 2008 Computer Animation Festival. This deadline represents the date that online entry forms must be submitted. The deadline for material upload is 27 February.
In order...
Avid Technology, Inc. (Nasdaq: AVID) today reported revenue of $258.5 million for the three-month period ended December 31, 2007, compared to $239.0 million for the same period in 2006. GAAP net income for the quarter was $3.9 million, or $.09 per diluted share, compared to a GAAP net loss of $...
Omnicom Group Inc. agencies won six of the top 10 spots in this year's USA Today Super Bowl Ad Meter and 15 of the 19 Ad Meter All-Stars rankings, including first and second place.
Super Bowl XLII also was the 15th Super Bowl since 1989 where Omnicom companies created the No. 1 commercial...
Fletcher Camera, the Midwest's leading camera equipment sales and rental house, announces the addition of 3-Perforation film cameras to their extensive film and digital camera inventory. This acquisition makes Fletcher the first facility in the Midwest to carry 3-Perforation cameras and was...
Sweet Spot Productions has been launched in Hollywood as a new, full-service marketing agency specializing in conceiving, developing and producing consumer and trade campaigns promoting feature films and videogames. Sweet Spot specializes in producing film trailers, teasers, TV and radio spots,...
NS8 Corporation ("NS8"), an international provider of broadband video solutions, announced today it has partnered with Akimbo Systems (www.akimbo.com), a leader and pioneer in internet-delivered and downloadable Video on Demand (VOD) content, to launch its...
For the 80th consecutive year – ever since the inception of the Academy Awards – the Oscar® for Best Picture will go to a movie produced on KODAK film.
The feature films nominated in 2008 for an Academy Award for Best Picture are "Atonement," "Juno," "Michael Clayton," "No Country for Old...
A recent industry survey on digital music and promotions reveals brand industry executives' outlook on the rise of Digital Music. The 2007 Digital Music Promotion Poll was recently commissioned to take an in-depth look at the state of digital music and how it impacts promotions, incentives and...