SPW Releases
As new solutions for bringing online video to the TV flourish, ABI Research believes that rental, download to own and subscription models will all see significant traction. However, the greatest number of downloads will be through rental, in particular for online movie rentals. Overall online...
While the media environment is evolving rapidly, television continues to be the dominant medium used by the American public. TV advertising is therefore still a core component of most major public service campaigns, on topics such as childhood obesity, drunk driving, or cancer prevention. To...
ACM SIGGRAPH announced a final reminder for the entry deadline of 30 January for jury content to be considered for the 2008 Computer Animation Festival. This deadline represents the date that online entry forms must be submitted. The deadline for material upload is 27 February.
In order...
Avid Technology, Inc. (Nasdaq: AVID) today reported revenue of $258.5 million for the three-month period ended December 31, 2007, compared to $239.0 million for the same period in 2006. GAAP net income for the quarter was $3.9 million, or $.09 per diluted share, compared to a GAAP net loss of $...
Omnicom Group Inc. agencies won six of the top 10 spots in this year's USA Today Super Bowl Ad Meter and 15 of the 19 Ad Meter All-Stars rankings, including first and second place.
Super Bowl XLII also was the 15th Super Bowl since 1989 where Omnicom companies created the No. 1 commercial...
The GSM Association (GSMA) today announced that it is partnering with Mofilm to present a short film showcase for mobile phones, including cutting-edge new films from world-leading film festivals and content providers, at the Mobile World Congress this week here.
MofilmThe partnership...
Avid Technology, Inc. (Nasdaq: AVID) today announced that it is collaborating with Digital Content Producer to launch "The Perfect Pitch" contest – a competition that challenges participants to submit a video of a compelling 60-second pitch detailing...
For the 80th consecutive year – ever since the inception of the Academy Awards – the Oscar® for Best Picture will go to a movie produced on KODAK film.
The feature films nominated in 2008 for an Academy Award for Best Picture are "Atonement," "Juno," "Michael Clayton," "No Country for Old...
A recent industry survey on digital music and promotions reveals brand industry executives' outlook on the rise of Digital Music. The 2007 Digital Music Promotion Poll was recently commissioned to take an in-depth look at the state of digital music and how it impacts promotions, incentives and...
Hyundai Motor America announced plans to advertise during the nation's largest sporting event, the National Football League's Super Bowl. Hyundai's purchase of two 30-second spots during the third and fourth quarters marks the company's first Super Bowl advertising effort since 1989. The ads...
Fletcher Camera, the Midwest's leading camera equipment sales and rental house, announces the addition of 3-Perforation film cameras to their extensive film and digital camera inventory. This acquisition makes Fletcher the first facility in the Midwest to carry 3-Perforation cameras and was...
Sweet Spot Productions has been launched in Hollywood as a new, full-service marketing agency specializing in conceiving, developing and producing consumer and trade campaigns promoting feature films and videogames. Sweet Spot specializes in producing film trailers, teasers, TV and radio spots,...
NS8 Corporation ("NS8"), an international provider of broadband video solutions, announced today it has partnered with Akimbo Systems (www.akimbo.com), a leader and pioneer in internet-delivered and downloadable Video on Demand (VOD) content, to launch its...
HP and Sony Pictures Home Entertainment (SPHE) today announced that SPHE will license select catalog titles from its vast home video library for production and distribution via HP's DVD manufactured-on-demand service.
This agreement makes Sony the first major Hollywood studio to present...
SHOOT Magazine, announced today that entries are now being accepted for the Sixth Annual 2008 New Directors Search.
This is SHOOT's sixth annual worldwide search to discover the best up-and-coming directors who, based on their initial work, show promise to soon make major positive...
CyberLink Corp. (5203.TW), today announced it is participating in the formation of a joint HD DVD patent license based on its ownership of a patent determined to be essential to the HD DVD standard.
CyberLink's patent relates to the specifications for interactive content over a network...
More than 30 Super Bowl XLII TV commercials for Bridgestone, Budweiser, Coca-Cola, FedEx and other advertisers were created using Autodesk, Inc. (Nasdaq: ADSK) technology. Autodesk's visual effects, editing/ finishing and 3D modeling, animation and rendering software were used to deliver...
The much maligned holiday fruitcake, frequently served but rarely enjoyed, has finally served a useful purpose—raising funds to feed hungry people.
A group of creative minds at MedThink Communications designed a spoof on pharmaceutical drug ads, substituting "holiday fruitcake" in place...
Digital Anarchy, a leading provider of visual effects software for Adobe and Apple products, today announced the release of ToonIt! for Avid, their first plugin for Avid Systems. ToonIt! will reliably and easily create cartoon-like images from film and video footage, giving Avid editors the...
Let the Web, nor the world, wonder no more…Internet powerhouse GoDaddy.com finally has an approved commercial to air in this year's Super Bowl broadcast. There's a catch though – it's not the ad Go Daddy really wants you to see!
After ten submissions, including five concepts, three of...