Online and Mobile video
Everyone's favorite fat, jolly old guy in red revamps brand image with a little help (and some Christmas magic) from Thwak! Music (www.thwak.com).
One Minute Media, LLC (OMM) has introduced an advertising medium that combines the production values of television with the speed and accountability of the Internet.
Four leading marketing and advertising industry associations today announced that they are working together to develop enhanced self-regulatory principles for online behavioral advertising in order to address privacy concerns and to increase consumers' trust and confidence in how online informati
BrightRoll, the world's largest branded video advertising network, today launched 'BrightRoll Broadcast,' offering advertisers efficient access to television content covering a diverse set of content and demographic categories.
EyeWonder, Inc., a leading innovator in interactive digital advertising technologies and services, and Akamai Technologies, Inc., the global leader in powering rich media, dynamic transactions and enterprise applications online, announced today that they delivered the first in-stream advertisemen
The Interactive Advertising Bureau (IAB) today announced a series of groundbreaking initiatives designed to improve efficiencies by driving industry-wide adoption of critical workflow improvements, best practices and guidelines by media companies and advertising agencies within the digital market
To promote its 'White GoldSM' campaign, the California Milk Processor Board (CMPB) – the creators of GOT MILK? – leveraged the mobile expertise of HipCricket to include a first-ever mobile element into the celebrated milk campaign.
BayTSP, the leading provider of online intellectual property monitoring, enforcement and measurement services, announced today that five major motion picture studios are using the company's Content Authentication Platform to identify their content on user-generated content (UGC) and other video h
EyeWonder, Inc., a leading innovator in interactive digital advertising technologies and services, today announced an exclusive partnership with spherical video technology company Immersive Media Corp. (TSXV: IMC) ("IMC").
Today, Hill Holliday announced that it was awarded digital media planning and buying responsibilities for Dunkin' Donuts. Hill Holliday is the advertising agency of record for Dunkin' Donuts.