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Friday, Mar. 22, 2002
SPECIAL REPORT: Directors_ Kieran Walsh
In "Jingle Bells," a delightful Christmas-themed ad that Kieran Walsh directed for Chase Bank, out of FCB New York, the music tells the story. As a camera whizzes through store after store—all of them Manhattan institutions—the chimes of cash registers ringing up holiday purchases sound the notes...
Friday, Mar. 22, 2002
SPECIAL REPORT: Directors_ Speck/Gordon
Will Speck and Josh Gordon—the directors who team up as Speck/Gordon—were considerably less than excited when they heard from their commercial roost, Omaha Pictures, Santa Monica, that a new set of boards had just come in. They couldn't imagine that the campaign—their first to be produced out of...
Friday, Mar. 22, 2002
SPECIAL REPORT: Directors_ Jake Scott
Employed to describe everything from free-range chicken breasts to particularly moving Grateful Dead solos, the word "organic" is, along with fellow sufferers "transcendent" and "ironic," among the day's most wildly overused terms. However, in describing the work of Jake Scott, director with...
Friday, Mar. 22, 2002
SPECIAL REPORT: Directors_ Joe Pytka
He's been helming spots for close to three decades; he's garnered a record number of Directors Guild of America (DGA) nominations for best commercial director, not too mention myriad other awards; and he's widely regarded as one of the biggest names in the business. But make no mistake: Joe Pytka,...
Friday, Mar. 22, 2002
SPECIAL REPORT: Directors_ Bruce Hurwit
Bruce Hurwit is so good at shooting comedy that he's considering assuming a new identity and beginning a new life. "I was thinking for a while of getting myself another name and becoming a fashion director," jokes Hurwit, who is represented for spots by Crossroads Films, bicoastal and Chicago. "As...
Friday, Mar. 22, 2002
SPECIAL REPORT: Directors_ Bob Kerstetter
Director Bob Kerstetter is a little bit different. His ca-reer, his work—even his nomination—and win—for the Directors Guild of America (DGA) Award for best commercial director of 2001—are a reflection of what separates him from other professionals in the field. His path may have led him to the...
Friday, Mar. 22, 2002
SPECIAL REPORT: Directors_ Kuntz & Maguire
To gain a window into Kuntz & Maguire's twisted world, one should watch a recent Valentine's Day campaign called "Waterfall" that the team wrote and directed for MTV. It's a modern-day tale of Cupid gone awry. Picture the mythological cherub as an overweight, middle-aged, bald man wearing red...
Friday, Mar. 22, 2002
SPECIAL REPORT: Directors_ Sean Mullens
Sean Mullens is not interested in doing what has been done before. As a professional credo, this seems to have served him well: Mullens, who directs through Brand, a satellite of bicoastal Headquarters, has begun to garner industry notice and accolades. He was included in the 2001 Saatchi &...
Friday, Mar. 22, 2002
SPECIAL REPORT: Directors_ Gregor Nicholas
It's 10 p.m. in Capetown, South Africa, and director Gregor Nicholas has just finished his fifth day of shooting a spot for the Italian telecommunications company Tiscali, via Saatchi & Saatchi, Milan. Nicholas, who is represented by bicoastal/international @radical. media, has been traveling...
Friday, Mar. 22, 2002
SPECIAL REPORT: Directors_ Chris Palmer
He was working with a celebrity he'd never heard of, a script that had been changed at the 11th hour and some of the worst weather this side of his native Britain. Still, Chris Palmer says he "quite enjoyed" helming Nike's "Off Road" via Wieden+ Kennedy (W+K), Portland, Ore. Part of the "Enjoy the...