Bud Light’s parent company said it will triple its marketing spending in the U.S. this summer as it tries to boost sales that plummeted after the brand partnered with a transgender influencer.
But Anheuser-Busch InBev CEO Michel Doukeris also downplayed the impact of the backlash, saying...
The Trusted Source For News, Information, Industry Trends, New ScreenWork, and The People Behind the Work in Film, TV, Commercial, Entertainment Production & Post Since 1960.