legalease
Eight YouTubers, including the creators of such channels as GlitterBombTV, Queer Kid Stuff, and Watts the Safeword, recently filed a class action complaint in the Northern District of California against YouTube and its parent company Google. The complaint alleges that YouTube discriminantly...
Last month, the Second Circuit held that Donald Trump violated the First Amendment when he blocked several Twitter users from his @realDonaldTrump Twitter account. The ruling, Knight First Amendment Inst. at Columbia Univ., et al. v. Donald J. Trump, et al., affirmed a 2018 Southern...
Crystal Farms Refrigerated Distribution Company sells the Diner's Choice brand of refrigerated, ready-to-eat mashed potatoes. The front label of the package includes an picture of the mashed potatoes with a pat of butter on top, along with the words "made with real butter." The packaging also...
What do you do when a term that you are planning to use in advertising has more than one meaning? Are you responsible for false advertising if consumers misunderstand the claim? That was the one of the issues in a recent lawsuit brought against computer storage device maker Sandisk.
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A New York federal court has provided the creative community with an important reminder about the risks of portraying composite characters. The case, Greene v. Paramount...
Media companies and other copyright holders may need to change the way they deal with infringing content on the Internet. In a closely watched copyright case, Lenz v. Universal Music Corp. (also known as the "Dancing Baby" case), the United States Court of Appeals for the Ninth Circuit ruled...
Since the birth of SHOOT 50 years ago, the number of legal issues that advertising agencies and production companies are faced with has exploded. Dealing with legal compliance and managing risk is more complicated than ever. In honor of SHOOT's birthday, here are 50 legal...
As advertising agencies and production companies continue to get into the business of producing branded entertainment and other content that doesn't fall within the traditional definition of "advertising," they are faced with the challenge of adapting their businesses to meet the demands of...
Creating Some Buzz Advertisers are increasingly turning to "buzz marketing" to communicate with today's consumers. These consumers are watching (and posting) videos on YouTube. They belong to social networking sites such as mySpace. They have avatars on Second Life. They have...
There aren't any awards for being "advertising agency of the year" on how agencies handle legal issues. The truth is, many agencies just don't worry about compliance and contracts until something goes wrong. Although I won't be naming the "Legalease Agency of the Year," here are some of...