2C Creative has promoted Nikki Coloma to the position of general manager, sr. director of operations. The new role expands on Coloma’s expertise, involving her more in the creative agency’s evolving business and its bottom line, while she continues to supervise all phases of production, overseeing client communication and the creation of support production teams for each project.
 
“Nikki has been a tremendous asset to 2C, playing a big part in our success and workflow very early on,” said 2C founder and Chief Creative Officer Chris Sloan. “Her promotion was the obvious best move for us as we continue to grow and evolve.”
 
Coloma joined 2C in 2009 after serving as a production coordinator for Worldwide Productions, where she produced commercials for Nike, Coca-Cola and Gatorade, among others. She had also been an associate producer on A&E’s The First 48 and CMT’s Danger Coast, which was a 2C original series. Coloma graduated from the University of Florida with a Bachelor of Business Administration degree in Economics and Finance and a minor in Entrepreneurship.