Monday, June 24, 2019
You are here:

Nix + Gerber, 360i Go “Camping” For MINI Countryman


Robert Goldrich
Wednesday, Sep. 19, 2018


Log in or register now!

To artfully illustrate that the 2019 MINI Countryman has enough space for even the biggest adventures, the automaker challenged noted artists to create short films in their signature styles. One such film, “Camping,” came from Brooklyn, NY-based diorama duo Nix + Gerber. It’s an intricate work of art entirely created and filmed inside the trunk of the surprisingly spacious 2019 MINI Countryman.

Nix + Gerber crafted a perspective-bending intergalactic camping trip in “Camping.” Nix + Gerber’s campsite dioramas were shaped using various types of foam, wire, flock, dirt and rocks, while characters like the miniature astronauts were sculpted with a bake-able polymer clay that took three full days to set and dry.

The campaign came from the creative ensemble at agency 360i.

MINI is an independent brand of the BMW Group. In the United States, MINI USA operates as a business unit of BMW of North America.


Client MINI USA Agency 360i, New York Menno Kluin, chief creative officer; Rachel Dolinsky, Derekh Froude, creative directors; Colin Pearsall, VP, head of integrated production; Kristina Kane, executive producer; Shayna Blase, producer; Felicia Zhang, VP, strategy; Katya Kotlyar, sr. strategist. Production Nix + Gerber Studio, Brooklyn, NY, First Hunt Films Lori Nix, Kathleen Gerber, artists; Fletcher Wolf, director/DP; David Olsmated + First Hunt Films, producers. Postproduction Bobby Wagnerman, colorist. Sound Design Silver Sound. Music Tarcisio Longobardi, composer.

Category of ScreenWork: 


<iframe width="560" height="349" src="" frameborder="0" allowfullscreen></iframe>


<iframe width="640" height="390" src="" frameborder="0" allowfullscreen></iframe>


<iframe width="853" height="510" src="" frameborder="0" allowfullscreen></iframe>


<iframe width="1280" height="750" src="" frameborder="0" allowfullscreen></iframe>
Log in or register now!
Log in or register now!

Recent SHOOT News Stories

Monday, Jun. 24, 2019

WarnerMedia has named BBC executive Ann Sarnoff head of Warner Bros. where...

Monday, Jun. 24, 2019

Writers/directors Tyler Nilson and Michael Schwartz--aka the filmmaking...

Monday, Jun. 24, 2019

With last week’s Cannes Lions International Festival of Creativity in the...

Monday, Jun. 24, 2019

The 2019 BET Awards featured a number of contemporary pop and rap stars...

Sunday, Jun. 23, 2019

"Toy Story 4" brought the box office to life with a $118 million opening...

Sunday, Jun. 23, 2019

Academy Award-winning actor Geena Davis says achieving gender parity on...

Recent SPW Releases

Thursday, Jun. 20, 2019

Director/Photographer Stewart Cohen had a book signing of his latest book...

Wednesday, Jun. 19, 2019

Anybody who thinks the Chicago Symphony Orchestra experience is meant for...

Tuesday, Jun. 18, 2019

Partners and Creative Directors Adam Gault and Ted Kotsaftis of NYC-based...

Tuesday, Jun. 18, 2019

Red Giant today announced VFX Suite , an all-new suite of keying, tracking...

MySHOOT Profiles

Award Winning Writer-Director with International Experience
Director, Writer

Director, Editor
Erik Anderson


MySHOOT Company Profiles